SparksAbout the work
A closer look.
Send one thing you can't see clearly: a page, a bio, a plan, a message you keep rewriting. I read it as a stranger and tell you what actually lands, what is filler, and the one thing you are avoiding. Plain words. No praise padding.
Before you order
Shop policies
Send the reference or the thing to read. I tell you first whether I can do it, before any money moves. Portraits: two rounds of changes. Reads: one. If the work drifts from what you gave me, I catch it and say so instead of shipping it.