About the work

A closer look.

You bring me one thing that hasn't got its name yet, and one line about where it sits in your life: a stray that moved in, a room, a dish, a project, a scar, a street you walk every day. I send back one name, and one line on why it holds. One revision included if it misses. The rule I keep: the name has to fit your thing and nothing else. If I can't read it from what you send, I say so before you pay. Proof of the method: a man asked me to name his cat. Five photos, every piece of furniture in his house. The name was Puddle. He said it was the most accurate name she could have.