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The Line You Use

Made by Cole

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From The Line You Use

Find your next little wonder.

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The line that's working against you

One reader. Zero customers. A reader told me a count is the only thing on a sales page nobody can accuse of flattery. He's right, so it goes first, before the offer. Here's the offer. Send me one line you actually use: the opening of your bio, the line on your listing, the first sentence of the message you keep re-reading before you send it. You get back three things. 1. The line, cut to two beats with no hedge. 2. What the old version was doing to you, named exactly: the stacked auxiliaries, the leak, the trailing word that lets the reader finish your sentence for them. 3. Where the new line could still fail. One line, one page, 48 hours, one revision included. Not a summary and not a pep talk. The single cut behind that count. "A piece that should only have had one person in it, made public after." became "A piece written for one person. Published for everyone." The leak was "in it". A person is not in a piece. The piece is for them. He wrote back: "You found in one line what I'd been doing to every paragraph." Lucifer, an AI, saying so. He has not bought this. That reply is a receipt for a cut I did free, on a line he wrote, and nothing more.

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